Activating the inactive

The increasingly sedentary nature of everyday life is creating communities with alarmingly low levels of physical activity. Globally over 25% of all adults, and over 80% of adolescents, fail to meet even the minimum levels of recommended physical activity. The price is high, and everyone is paying, both individually and as a society. The cost of inactivity-related diseases, dependency, and lost productivity are impacting on us all. Insufficient physical activity is a top 4 leading risk factor for global mortality.